When it comes to your business website, you want conversions and plenty of ’em. So let’s start with the homepage. I’ll show you when it makes sense to include a lot of persuasive, conversion-focused content directly on your homepage, and when it might make more sense to just funnel people to other pages that might satisfy their unique interests.
I’ll also walk you through the 7 elements of a highly converting homepage design, with plenty of real-world examples along the way.
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